Sometimes we want to target people who are using a specific device, or at a certain time or location and Google AdWords’ bid adjustment feature let us do exactly that. It enables us to increase or decrease the frequency of the ads based on the device, location or time. Those who are not familiar with …
Advertisers can now bid for phone calls in Google Adwords Read More »
Google’s paramount goal is to provide its users with the best possible search experience and they leave no stone unturned to ensure that. In early 2017, Google introduced local search filters that allowed the users to sort results based on price, ratings and hours of operation. Taking this one step further, they are now automatically …
Fanpage Status: Hope you’ve already experienced the extremely new and cool Fanpage’s status update that was rolled out in 2016 for all the Fanpages. This feature was conceptualized to enhance the performance and to make it more user-friendly. Here’s how it looks:- Advertise your business This tab enables you to advertise your business from the …
The only thing constant in the world of digital marketing is change and 2016 was no different. Google announced that they are shifting from Desktop first to mobile first index, Facebook continued its rapid rise and Yahoo, as usual, managed to disappoint everyone, by first axing 15% of their workforce and then by letting the …
11 MOST COMMON EMAIL MARKETING BLUNDERS AND HOW TO OVERCOME THEM If you are an email marketer or handle email campaigns on a regular basis then this article is certainly for you. Here, we have tried to address the 11 most common blunders committed by email marketers. These are small mistakes that can have a …
